Live 3D configurators

Sold before it's built.
Built exactly as sold.

Your whole line-up, live in 3D: the buyer picks the layout, the colors and every option — and hands you the exact build they want.

Built in Goshen, Indiana · the RV Capital

5–6 weeksfrom your files to launch
0%of your sales, ever
Goshen, IN20 minutes from the plants
Why it matters

A photo shows one build. Yours has thousands.

Dealers stock a few floorplans, and a catalog shows one color from one angle. Buyers want to see the one they’d actually order.

The same van as a live 3D model in a custom color
A catalog photo of a van: one color, one angle
Catalog photo One color, one angle3D Lion Any color, any angle, step inside
Example line-up
3floorplans6colors4interiors32package mixes
2,304possible builds. A photo shoot covers a handful.
32 mixes = 5 optional packages, each on or off.
  • Instant recolor. No reload, no render queue.
  • Spin it and step inside, on a phone.
  • Every build is data: what buyers pick tells you what to stock.

Try it live

In every configurator

Everything a buyer wants to touch

No feature tiers. A smaller client never gets a smaller configurator.

A camper van placed in a backyard through augmented reality
Add-on · on requestIn their own driveway.Augmented reality can be added to your configurator: buyers see the unit at full size in the yard, in the color they picked.
Instant colors & materials Every paint, wood and fabric. No reload.
Step inside Walk the interior, even on a phone.
Videos from your model On requestWalk-arounds and interior tours for ads, social and dealer screens. As realistic as your model allows.
Guided 3D tours Stops you choose. Slide-outs open on cue.
Lighting Day, dusk or showroom.
Saved builds Every build saves to a link buyers can share.
Live prices The price of the exact build, as they build it.
Any device Phone, tablet, desktop. No app, no download.
For your dealers

One model. Every dealer's website.

Your dealers sell every floorplan, not just the ones on their lot.

Set up for them

One line of code per dealer site. We install it.

Their own leads

Requests go straight to that dealer, with their logo.

Update once

Change the model once. Every dealer site is current the same day.

See who sells

Know which dealers get the most builds and leads.

More than 3D

Every build becomes a ready spec and invoice

Ready for your managers to approve, with pictures of the exact build, your part numbers and prices, and a link the buyer can share and order from.

First page of a sample spec sheet: the build in the ordered colors, the options with part numbers, and the total.
Spec and invoice in one click

Your part numbers and prices. Managers approve it, then send it to the buyer or the plant.

Photos of the build

The buyer's exact colors and options, inside the invoice.

A link that sells

The buyer opens the exact build and price, forwards it to family, and orders from it. You set how long the price holds.

Buyer insights

What buyers pick and what they skip, by dealer.

Demand data

Every build is a vote.

See which floorplans, colors and options buyers pick, which combinations go together, and at which step they stop. A short report lands in your inbox every month, no dashboard to learn.

  • Plan next model year on real demand
  • Drop options nobody picks
  • Stock each region with what sells there
  • We watch every step and tune the flow, so more visits turn into requests
Most-built optionsExample report
Bunkhouse floorplan
34%
Champagne exterior
27%
Solar & off-grid
21%
Outdoor kitchen
13%
Sample numbers for illustration
Where buyers stopExample report
Opened the configurator
100%
Picked a floorplan
72%
Chose colors
58%
Added options
41%
Sent the build
12%
Sample numbers for illustration
Security

Your model stays yours.

Your 3D model is years of engineering. Buyers can spin it, step inside and build it, but nobody can take it with them.

It can't be downloaded

Geometry and textures reach the browser as an encrypted container. The key lives only inside the session.

Sealed Build Sheets

Every request is sealed the moment it's sent. The build and the prices can't be changed afterwards.

Each dealer sees only its own

Requests go to you and to the dealer whose site they came from. Nobody else.

You license the model

The 3D model and the configurator software stay ours; you hold a license while you subscribe. Your drawings, photos, prices and brand always stay yours.

How it works

Your part takes an afternoon. We do the rest.

1Start

Send what you have

A short call, then CAD, drawings or photos and your option list. You approve the plan.

25–6 weeks

We build it in your brand

We model the unit, load your options and prices, and show you. Two rounds of changes included.

3Launch day

It goes live

Your webmaster pastes one line of code. Dealers do the same. That's the whole install.

Want to see it on a unit like yours?20 minutes at your office or by video. No obligation.
Pricing

Ballpark numbers, so you know where you stand

Every lineup is different. After we see your models, you get the exact figure in writing.

Two ways to pay for the same thing. A year's agreement halves the build.

Monthly

No minimum term
One-time buildfrom $10,000

Typically about $15,000, depending on the product and how much detail buyers see.

Then, every month$750 / model
  • No minimum term — 30 days' notice and you stop
  • +$450 a month for each extra floorplan
  • Model-year update included: new colors, trims and options
  • 5–6 weeks from your files to launch
Typical first year$24,000$15,000 build + 12 × $750Every year after$9,000
Most dealers start here

Annual

12-month agreement
One-time buildfrom $5,000

Typically about $7,500 — half the monthly plan's build fee.

Then, every month$750 / model
  • 12-month agreement, then month to month
  • +$450 a month for each extra floorplan
  • Model-year update included: new colors, trims and options
  • 5–6 weeks from your files to launch
Typical first year$16,500$7,500 build + 12 × $750Every year after$9,000
5+ modelsEach model after the first costs less. Ask us about volume pricing.
+$450 / monthEach extra floorplan inside a model that is already live.
$1,000 / modelChanged geometry at a model-year update. Colors, trims and options are included.

Your drawings, photos, prices and brand always stay yours. The 3D model and the configurator software stay with 3D Lion, and your license covers every use of them while you subscribe — renders included, which we produce for you. Buying the model files outright is possible: from $46,000 per model — the build at full rate plus the four years of subscription it stands in for. The configurator software is not for sale.

Full pricing

A Mercedes-Benz Sprinter converted by Upgrade Van
Client story · Elkhart, Indiana

Upgrade Van. Live and selling.

Roman Tkachev, co-founder & owner of Upgrade Van, a van conversion shop in Elkhart, asked for a way to show buyers their build before it was built. Their configurator runs on their site every day, and we keep it current.

“Customers now come to us with their van already built on our site, colors and options picked. Instead of starting from scratch, we just go over a few details and get to the order. It saves us a lot of back-and-forth.”

Roman Tkachev, Co-founder & Owner, Upgrade Van
Van conversionsLayouts & upfits
In daily useOn their website
Still runningHosted by us

See vans & trailers

The studio · Goshen, Indiana

We don't hand it off. We run it.

Most vendors ship a build and leave you a support queue. We host your configurator, watch it, and update it with every color, floorplan and option you release. You work directly with the people who build it, so a change is a conversation, not a ticket.

Meet the studio

Konstantin, founder of 3D Lion
KonstantinFounder · leads every project
Call the studio+1 (463) 291-1101
Visit527 Broadmore Est, Goshen, IN 46528 By appointment
AnswersWithin one business day
Quick answers

What people usually ask

Didn't find your question? Call the studio at (463) 291-1101.

We already show photos and floor plans. Why 3D?

A photo shows one build. Your buyers can order thousands of combinations. 3D lets them see their exact unit, inside and out, and it sends you the build as a lead.

How much work is it for our team?

About three hours in total: one call, sending files, one review. We handle modeling, hosting and updates.

Will it slow down our website?

No. The 3D loads separately from your page and is optimized for phones, so it usually opens in seconds.

Can someone download our 3D model?

No. The model reaches the browser encrypted and is only opened inside the viewer, so it can't be saved as a file.

What if we don't have CAD files?

Drawings or detailed photos with measurements work too. No files at all? We come to your shop and measure a unit.

Next step

See it on a unit like yours.

20 minutes at your office or by phone. You leave with a plan and a ballpark price. No obligation.